About the Founders
Anita J. Brearton is a Managing Director of Golden Seeds, an angel investment group that provides early stage and growth capital to women led businesses across all industry sectors. Passionate about supporting women led enterprises, Anita is the founder of the Women’s Entrepreneurial Council in Boston, an Entrepreneur in Residence at Simmons College and an investor in FashionPlaytes, Carnegie Speech, SweetRiot Chocolate, Gracious Eloise, Honestly Now and Crimson Hexagon.
In addition to her work supporting female entrepreneurs, Anita serves on the board of the Angel Capital Association, the Massachusetts Technology Development Council, The Sunflower Initiative and the advisory boards of Altruik, Inc. and Connect2 Communications. Anita also works with startup companies as a marketing and strategy consultant, helping shape corporate positioning and the go-to-market strategies that enable her clients to achieve their marketing and business goals. In this capacity Anita has worked with A123 Systems Airvana, Azuki Systems, BTI Systems and others.
A seasoned marketing executive with more than 28 years working in high technology, both in the United States and throughout the Asia Pacific, Anita has served in senior marketing management roles for early-stage to industry-leading networking and telecommunications companies. Anita served as vice president of corporate marketing at Sycamore Networks, where she led the company’s marketing strategy from its infancy through its highly successful Initial Public Offering. Prior to Sycamore, Anita held senior marketing management positions with Cascade Communications, Artel Video Systems, and General DataComm.
Sheryl Schultz is an expert in startup company dynamics, with a deep understanding of the marketing and organizational challenges faced by early stage businesses. She has spent over 30 years working with startups as a marketer, board advisor, mentor, and investor. During her career, Sheryl has designed and orchestrated the launch of some of the most successful companies in Massachusetts including Acme Packet, ArrowPoint Communications, Sonus Networks and Wellfleet Communications.
Sheryl is currently a Managing Director at Golden Seeds, a network of angels that provides early stage and growth capital to women led businesses. Until recently, she served for two years as Golden Seeds’ Boston Forum Co-Leader. Prior to her work at Golden Seeds, Sheryl spent over 20 years as President of SRS Associates, a firm she founded to provide communications and market strategy consulting to telecommunications startups. In that capacity, Sheryl worked with dozens of companies, 20 of whom engaged her from inception through successful exit by IPO or acquisition.
Sheryl is a Board Director for Crimson Hexagon, a Harvard University spin-out that delivers Social Intelligence from the billions of unsolicited opinions individuals express online, and for The Capital Network, Boston’s leading non-profit organization providing education and community to help early-stage entrepreneurs master the entire funding process. She is also a founder of the Women’s Entrepreneurial Council (WEC), a “super” organization created to align the many groups that support women entrepreneurs, and provide a powerful ecosystem for entrepreneurial women.
Susan’s clients include large, established corporate clients; both privately held and publicly traded, as well as start ups in various sectors. She counsels entrepreneurs on how to properly structure a new entity, manages the daily corporate governance issues and advises senior management on their strategies and transactions. Susan routinely advises private equity funds on the structuring of their investments, the management of their portfolio companies and follow-on investments. In addition to her corporate practice, Susan has extensive experience in the area of finance, including private equity financing, senior and subordinated financing from both the investor and lender side and the company and borrower side. Susan is one of the few attorneys in the United States who represents providers of precious metals consignment facilities. Susan is the founder and chair of the Women’s Business Collaborative at the Firm. Under Susan’s guidance, the organization has been providing women with tools for business success since 1996. Susan is a co-founder of the Women’s Association of Venture & Equity, a national organization for women in venture capital and private equity.